Our Customer Lifetime Value reporting shows a wealth of data including the lifetime revenue of customers based on their first order month. But how do you know when ecommerce customers who first purchased in a particular month return to purchase again?
That's where our incredibly powerful Customer Cohort Analysis can be used to visualise this data; we group your ecommerce customers into cohorts based on their first order month and allow you to see visually all subsequent months those first time customers (FTC) then return to purchase again.
Ecommerce Customer Cohort Analysis for Magento
There's no customer cohort reporting available in Magento 2, even if you have an expensive Magento Business Intelligence reporting package. But don't fear, with RFM Calc it's simple to generate a Customer Cohort Analysis for Magento. Simply export your order file from your Magento 2 order screen via the 'Export -> CSV' option in the top right of the screen, upload it to our systems and we'll generate a full ecommerce Customer Cohort Analysis for your data.
Ecommerce Customer Cohort Analysis for WooCommerce
If you don't have one installed already, you'll need to add a CSV export module to your WooCommerce ecommerce site. There are a wide range of CSV order export modules available, some free and some paid. You can then export your orders as a CSV file. Once you have your file, all you need to do is upload it to RFM Calc and we'll generate a full Customer Cohort Analysis for you based on your ecommerce order data.
Ecommerce Customer Cohort Analysis for Shopify
Generating a full Ecommerce Customer Cohort Analysis for your Shopify store is easy with RFM Calc. First you need to export your orders as a CSV file; on your Shopify order screen simply click the 'Export' option top right, select 'All orders' (or a specific date range of orders) and select 'Plain CSV' as the export type. By default, Shopify will export multiple lines per order in the CSV but don't worry, you can still upload this file straight to RFM Calc and we'll automatically deal with those additional rows for you. Once uploaded, our systems can then generate a full Ecommerce Customer Cohort Analysis as part of your Shopify ecommerce report.
Ecommerce Customer Cohort Analysis for any other Ecommerce Platform
Our easy to use reporting system allows to generate an Ecommerce Customer Cohort Analysis for any ecommerce platform; all you need is the ability to export your orders as a CSV file and we'll do the rest for you.