BigCommerce is software-as-a-service ecommerce platform, originally launched in 2009 in Australia. They currently power over 60,000 ecommerce stores worldwide. There are 2 distinct offerings to the platform; Enterprise which is targeted as large sized businesses and Essentials which is more targeted towards the smaller business end of the market.
As you'd expect with a professional level platform such as BigCommerce, exporting orders to upload into RFM Calc is very straightforward. Simply click Orders in your BigCommerce admin panel, then click the Export option. BigCommerce offers a lot of flexibility when it comes to exporting orders as a CSV, including customising the columns exported and creating export templates. For more information about how to export orders from BigCommerce and a detailed look at the CSV file exported, please see our video guide below.
Once you've uploaded your BigCommerce file to RFM Calc, you'll easily be able to generate an amazing range of sophisticated ecommerce reports giving you unparalleled insight into your ecommerce and order customer data. These reports include:
RFM (recency, frequency, monetary) segmentation
New vs returning customers
Average time (and value) between orders
Customer cohort analysis
Customer lifetime value (CLV)
To generate all the above advanced ecommerce reports and more for your BigCommerce store, simply sign up for a free RFM Calc account today!